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Catalyzt guides you and advises you on local SEO.
Local Search Engine Optimization, or local SEO, position a physical establishment in geolocalized searches or with a local intention.
Local intent is defined as a search (for location, product or service) around a specific area or city. For example, if I want to eat ice cream, I will probably Google “ice cream Montreal.”
Or, if I suddenly feel pain in a tooth (with or without relation to the ice cream I tasted earlier), I might look for a “dental clinic near me.”
Whether you run a dairy bar or a dental clinic, in both cases, if you optimized your local referencing, I will see your company’s name appears in the proposed local results.
But what will set you apart from your competitor when it comes to choosing? Attractiveness! If you have the right opinions, an attractive photo and up-to-date information, you have a good chance!
Get yourself noticed by new customers close to your business area!
Opt for Catalyzt when it’s time to boost your local visibility. See what I offer:
To get more qualified traffic, tell me about your challenges now!
That’s what local SEO is all about: being visible when customers are looking for you or when they are ready to buy.
The above examples show you: if you optimize your local digital presence, you have a better chance of being found by your future customers. But why is this important?
Google offers the most relevant results
Indeed, Google gives results based on:
The Internet user will see your Google My Business listing before your website
When we look at studies that look at the human eye’s path on a search results page, we also notice that it is not linear. Indeed, when scanning a page, Internet users’ eyes follow a movement from left to right. They go where the results are quick to analyze:
So, having a Google My Business listing will allow you to stand out even if your website appears further in the results.
With the emergence of voice search, it has become even more relevant to optimize your local SEO. Indeed, Google My Business data is used to respond to voice searches.
Google My Business: how to delete a listing
Are you not operating your business anymore? Or, for some other reason, do you need to delete a Google My Business listing? Let’s see how you can do it!
To be there when your leads are searching locally, optimize your local referencing. Catalyzt analyzes your digital ecosystem at the local level and optimizes your local positioning.
Write to me here, and I will get back to you within 48 hours.
*Catalyst (noun): a person or thing that precipitates an event.
Yannick Jacquet is at the head of Catalyzt. His goal is to provide small businesses with an integrated web marketing department. Do you lack time, inspiration or skills to optimize your website? Don’t you know where to start to be present on the internet? I accompany, guide and train you according to your needs and objectives. I have at heart the success of your digital projects. Together, let’s create the reaction!
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