How to Close or Delete a Google My Business Listing?
12 July 2020
Are you not operating your business anymore? Or, for some other reason, do you need to delete a Google My Business listing? Let’s see how
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SEO - for Search Engine Optimization - aims to ensure the best positioning of a website's content on a search engine.
Search engine optimization is about maximizing:
SEO performance is quantifiable with tools such as:
When we know that the top 3 organic search rankings generate nearly 40% of all clicks, should we hesitate to invest in an organic SEO strategy? Here are the main reasons to have a long term SEO strategy:
Although the return on investment of SEO is not the easiest to calculate, you can almost always measure anything with proper monitoring and analysis.
SEO can be separated down into two parts: on-page optimization and off-page or off-site optimization.
On-page (or on-site) SEO consists of optimizing the elements of a website to obtain a better ranking and more relevant traffic from search engines. On-page optimization concerns both the content and the HTML source code of a page.
A good on-page SEO helps search engines interpret the content of pages and analyze their relevance to the user’s query. The goal is to make it as easy as possible for search engines and users to understand.
It includes the following elements:
All these elements are linked to the same basic idea: to create a good user experience. The more usable a page is (from a technical and non-technical point of view), the better is the optimization of that page.
Off-page (or off-site) SEO refers to all actions taken outside your website to influence your ranking in search engine results (SERP).
The main objective of off-page SEO is to improve the popularity, relevance, reliability and authority of a site through other sites. These other sites must link to your site (called backlinks) or promote it. Thus, they “guarantee” the quality of your content. There are three main types of links:
Beware; however, those backlinks must not become harmful to your SEO. They must be of quality. How to know it? Look at some signals like:
Netlinking is the most common off-page optimization practice. However, all the actions implemented outside of your website contribute to improving your SEO. These may include:
Organic SEO is a process that can take time to set up and to bear fruit. A good strategy often pays off in terms of increased traffic.
Discover some case studies unveiled by Google.
How to Close or Delete a Google My Business Listing?
Are you not operating your business anymore? Or, for some other reason, do you need to delete a Google My Business listing? Let’s see how
COVID-19: Share changes to your Google My Business listing
Is your business closed due to COVID-19? Have you adjusted your opening hours? Do you offer delivery or take-out service in restaurants? Notify your customers
*Catalyst (noun): a person or thing that precipitates an event.
Yannick Jacquet is at the head of Catalyzt. His goal is to provide small businesses with an integrated web marketing department. Do you lack time, inspiration or skills to optimize your website? Don’t you know where to start to be present on the internet? I accompany, guide and train you according to your needs and objectives. I have at heart the success of your digital projects. Together, let’s create the reaction!
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